Lynn Schlesinger was named Chief Customer Experience Officer of Forbes in July 2021. Prior to this appointment, Schlesinger served as Forbes’ Chief Marketing Officer responsible for brand marketing, demand-gen, audience acquisition, insights and strategy, sales development, design and more.
In the newly created role of CXO, Schlesinger will deliver digital transformation and growth by connecting with customers across Forbes. She will unite technology, revenue, product and editorial initiatives around a client-focused approach. Schlesinger will lead demand generation, performance marketing and activation of client paid social and lead gen programs.
Schlesinger, who joined Forbes as Group Vice President of Brand & Demand Marketing in March 2019, was instrumental in reimagining the company’s go-to-market operations, adopting new CRM tools and best-in-class practices to deeply connect marketing partners with Forbes’ coveted audiences.
Before Forbes, Schlesinger was responsible for media, partnership marketing and events at Neustar, facilitating connections and driving revenue for security, marketing and communications products and services. At MarketShare, which was acquired by Neustar in December 2015, Schlesinger led Global Strategic Marketing and Events.
Prior to MarketShare, Schlesinger was Vice President, Marketing & Communications at Infotrieve, and responsible for a successful turnaround of the brand and business leading to acquisition by the Copyright Clearance Center.
Before jumping into the tech world, Schlesinger held positions at Reed Exhibitions and on Wall Street at the New York Stock Exchange and Bond Market Association, building teams and leading marketing, communications and partnerships. She began her career at Business Week as an intern, where she stayed for 11 years.
Schlesinger graduated from New York University with a degree in Political Science. She lives in Connecticut with her husband, two daughters and rescue puppies Lucy and Bella.