With the back to school season coming in as the second biggest spending season of the year (after Christmas), how can brand leaders pivot their messaging, products and offering to ensure what they provide is in line with consumers’ new needs?
With speakers ranging from retailers to tech brand leaders, to educational organizations and many more, join us as we deep dive into their back to school strategies heading into the fall of 2023.
- Amanda Bopp, Vice President, North America Marketing & E- Commerce, Kate Spade
- Amit Sevak, CEO, ETS
- Gary Vaynerchuk, CEO, VaynerMedia
- Mindy Scheier, Founder and CEO, GAMUT Management and the Runway of Dreams Foundation
- Sophie Bambuck, CMO, The North Face
- Zubin Mowlavi, EVP, Commerce, VaynerX
- Mindy Scheier, Chief Executive Officer, GAMUT Management
- Laura Gassner Otting, Bestselling Author, ‘Wonderhell’ and ‘Limitless’
- Ivan Heredia, CMO, National 4-H Council
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launch and grow Lucid Fusion, a leading global eCommerce tech agency. In 2020, VaynerX
acquired Lucid Fusion, launched VaynerCommerce, and appointed Zubin as President.
Currently, Zubin leads VaynerCommerce and advises select direct-to-consumer, retail, and
Sevak has been a driving force in education, learning and workforce development around the globe. Throughout his career his transformational leadership consistently led to innovation, better learning and improved job prospects for hundreds of thousands of students and workers.
Sevak has been a coach for edtech CEOs, served on nonprofit boards, and in 2017, he founded Mindset Global, an education investment firm.
Sevak earned a bachelor’s and master’s degree from the University of Chicago and earned his master’s in business administration (MBA) from Harvard Business School.
Zach spent over nine years serving as a leading agent in the Speakers Department at Creative Artists Agency (CAA) working with the world’s most recognizable talent from entertainment, sports, business and politics. Nadler also established a leading comic convention practice, and developed tours including “AC2 Deep Talk and Shallow Tales with Anderson Cooper and Andy Cohen.”
His journey representing talent began in 2007, as Vice President of Sports & Entertainment Marketing for Premier Management Group, representing Olympians during the 2008 Summer Olympics in Beijing, where his clients brought home over 20 gold medals.
A graduate of New York University, his career began working in operations for the Celebrity Players Tour, coordinating international golf tournaments featuring celebrities and raising millions of dollars for nonprofits.
A native of Longmeadow, MA, Zach resides in New York City with his wife, daughter, their puppy Lucy, and his hundreds of classic vinyl records.
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