Alvin Neo

Chief Customer & Marketing Officer, Fairprice Group

Alvin Neo is Chief Customer & Marketing Officer of Singapore’s premier retailer and Managing Director of the nation’s foremost loyalty program. Driven by the crafting of purposeful brands and impactful outcomes for the business, He is passionate about customer obsession infused with innovation; and balances a steadfast grounding in past experiences across retail, FMCG, healthcare, strategy, and startups, while continually pushing boundaries to deliver groundbreaking solutions.

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