Hussain Ismail

Director, Editorial Strategy, Adobe

Hussain has spent his entire career in social marketing, leading teams at brands like Live Nation, Meta, and Airbnb. He’s currently at Adobe, overseeing social creative strategy and content. He believes that great brands don’t just leverage culture -they find ways to authentically participate in the lives of their consumers. Over the years of his career, he’s helped artists, brands, and non-profits all create cultural relevance by leveraging the latest emerging technologies and platforms.

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