Jessica is the Head of Brand Marketing and Partnerships at Shopify, where her team endeavors to inspire the next generation of entrepreneurs to build with and love Shopify. They achieve this through brand campaigns celebrating the glory of entrepreneurship and strategic collaborations with renowned and up and coming creators and celebrities such as MrBeast, Emma Chamberlain, Charlie and Dixie D’Amelio, Colin & Sameer, Cassey Ho, Nicki Minaj, and Drake. Before joining Shopify, Jessica spearheaded brand & consumer partnerships at Coinbase, delving into realms of crypto and sports, music, and fashion. Prior to that she held diverse product marketing, brand marketing and partnerships roles at Visa.