Justin Hruska is the founder of Yellow Label Co., a small-batch clothing brand collection based in New York City. Justin started Yellow Label Co. in 2019 after previously running a designer marketplace for over 4 years with some of the biggest streetwear brands. He saw a gap in the market being a minimalist where he loved the quality of the designers, but didn’t want the loud branding and graphics — so he’d find himself buying sweatshirt blanks, but the quality was missing.
Justin Launched his first “small-batch” in Dec 2019 of Jumbo Hoodies made out of the top factories in the world and was sold out in the first 30 days. Received his next and thankfully much larger “small-batch” right before the pandemic and the company took off as everyone started buying up quality sweats with the transition of working from home.
