Tabata Gomez is McCormick’s Chief Marketing Officer, overseeing the #1 Herbs & Spices Brand in the World, the #1 Hot Sauce and the #1 Mustard in the World. In her role, she leads the Global Marketing organization and partners with Regional Commercial organizations and Global Functions to drive growth, build brand and flavor differentiation worldwide, help deliver against Innovation objectives, and accelerate global digital marketing capabilities across the portfolio of top brands like McCormick, Frank’s RedHot, French’s, Cholula, Old Bay, Stubb’s, Lawry’s, Ducros, Vahine, and more. Ms. Gomez is a member of McCormick’s Global Operating Committee.
Prior to joining McCormick, Ms. Gomez served as Chief Marketing Officer for Stanley Black & Decker, Tools & Outdoor where she had stewardship of a $14 billion portfolio of brands including Dewalt, Craftsman and Black & Decker. She also served as President of the Global Hand Tools, Accessories & Storage Group, a $4B business unit within Stanley Black & Decker. Prior to her time at Stanley Black & Decker, Ms. Gomez worked at Coty, Inc. where she was Vice President of Rimmel. She also spent 13 years at Procter & Gamble where she served in roles of increasing responsibility in Brand Management, Marketing and Innovation, working on brands such as Covergirl, Max Factor, Braun, Crest Whitestrips, Ariel, Dawn and Mr. Clean.
Ms. Gomez holds a Bachelor of Arts in International Relations from the Universidad Iberoamericana in Mexico City. She speaks several languages and currently serves on the Board of Directors for Helen of Troy Limited.
